HOICK is a creative agency and amorphous collective based in Cape Town, South Africa, centred around the partnership of Dale Lawrence and Claire Johnson. Hoick produces art, creative direction, branding, print, digital and spatial design.
The collective academic background of the studio consists of graphic design, communication and fine art. There is a strong focus on experimentation in the development phase of any project, with the belief that one needs to make mistakes in order to progress. Hoick has a preoccupation with unfamiliar materials and processes. Collaborating with contemporaries in different fields is a key goal of the studio.
Hoick produced a collection of papier-maché sculpture, with accompanying painting, digital and collage work for their first solo exhibition in May 2015, entitled On Second Thought.
Hoick was selected to produce a solo project at the FNB Joburg Art Fair in 2017, which resulted in the exhibition Shall We Move On? made in collaboration with writer Matthew Freemantle and artist Morné Visagie.
66 Waterkant Street, Cape Town
2017, Shall We Move On?, FNB Joburg Art Fair, Johannesburg
2015, On Second Thought, Smith, Cape Town
2016, From Whence They Came: a collaborative exhibition between Smith and Kalashnikovv gallery, Smith, Cape Town
Dale Lawrence – dalelawrence.info
Claire Johnson – clairejohnson.co.za
In Situ Project - insituproject.tumblr.com
‘On Second Thought’ – Exhibition blog
Associates and collaborators—past and present—include Matthew Freemantle, Morné Visagie, Ben Johnson (Bad Paper), Bella Knemeyer, Franco Fernandes, Christine Joubert, Jonathan Kope, Jarred Figgins, Amy Ellenbogen, Max Botha (Hokey Poke), Gillian Lawrence (Lorne Jewellery), Sue Lawrence (Sanna Leather), Kerri von Geusau, Gisele Human, Jurrit van der Ploeg, James Crossley, Gabriella Lai, Jamy Silver, Kate McLuckie, Faith Shields, Michael Lumby & Werner Lotz (L+L Architects), Nazeema Solomons (Coral & Hive)